
For more information, contact:
Michael Bradfield
CEO: Agricultural Business SA
Manager: Breedplan SA
Tel: +27 12 667 5258
Email:
michael@agribsa.co.za
Professional Profile:
I am an
accomplished Agricultural Production Specialist whom offers over 20
years of international experience in the management and supervision
of Agricultural programs and livestock value chains in both
developing and developed countries.
My track
record for leading teams and providing technical inputs and training
to clients is world renown. I am invited to be a guest speaker at
least 5-6 times per annum at international congresses. I am a
recipient of one of Africa’s highest livestock industry awards for
my services to the Livestock Sector. I come from an agricultural
background and in my early career I was manager on one of Africa’s
largest mixed farming enterprises.
I am a
team player, have strong problem solving abilities, am determined,
reliable and passionate and have delivered against tight deadlines
in a sustained fashion over many years.
Education:
●
2000
PhD Animal breeding and genetics University of New
England [UNE]; Australia
●
1993
MSc Animal breeding and genetics; University of Edinburgh,
Scotland
●
1992
BSc Agric [Hon]; University of the Free State South Africa
Experience:
2002 - present: International livestock value chain consultant;
Director of Agricultural Business South Africa Pty Ltd (AgriBSA)
●
Livestock value chain consultancy services provided to various
International NGO’s and companies including USAID, FAO, CNFA, AU-IBAR,
World Bank, ABRI
and NEF
●
The
Business leads various teams to provide livestock registration and
recording services to over 2000 clients in Namibia, South Africa,
Botswana and
Zimbabwe
●
Manager
of the Southern African Stockman’s schools held at the Aldam resort
in South Africa, Harare, Zimbabwe and Windhoek in Namibia.
●
Manager
of the Livestock Registering Federation in Southern Africa
2000 -
2001 Senior Scientist Agricultural Research Council, South Africa
(ARC)
1996 -
1999 Scientist and PhD student Animal Genetics & Breeding Unit (AGBU),
Australia
1994 -
1995 Junior Scientist Animal Genetics and Breeding Unit (AGBU),
Australia
1993 -
1994 Scientist Agricultural Research Council, South Africa (ARC)
1991 -
1992 Junior Scientist. Department of Animal Breeding, University of
Edinburgh, Scotland
Consultancy Projects:
●
2016:
Assisted CNFA with the application for a USDA dairy proposal
as part of the Food for Progress Program in Cambodia.
●
2016
Leading a team to implement feed efficiency testing in South
Africa and Namibia for industry partners (LRF).
●
2015 a
Program for value added meat processing and co-product
development for the USAID AMD Project in Pakistan
●
2015
Funded by the European Union and implemented by AU-IBAR. Developed a
handbook for the seven IGAD Member states on Animal
Identification and
Recording (Nairobi Kenya).
●
2015
Assisted to develop a new strategy for the Agricultural
Business Research Institute (ABRI) in Australia.
●
2014 a
USAID funded program to develop an Animal Identification
system for Ethiopia.
●
2014 was
the lead International consultant for IGAD-MS on Livestock
Identification and Traceability (Nairobi Kenya). Funded by World
Bank.
●
2013
a USAID funded Business Plan for the Meat Retail Sector in
Pakistan.
●
2013 a USAID funded Breeding program
and business plan model for the cattle fattening farms (feedlot)
in Pakistan.
●
2012
a USAID funded
Meat Value Chain Assessment of the Livestock Sector in
Pakistan.
●
2012 A US
Special Envoy funded Cattle and Traceability program for
South Sudan.
●
2012 a NEF
funded consultancy to develop projects for vegetable production
for communal farmers in South Africa
Publications:
2014 – present Monthly articles in Media 24, Africa’s largest
agricultural weekly on the meat value chain (articles are available
in English and translated into Afrikaans)
(www.landbou.com/bedrywe/veeskool/)
General: Approximately 10-15 articles per annum in the wider
Agricultural media on livestock including Farmers Weekly, Stockfarm
and Breed Society Journals
Refereed Journal articles and symposia; 35
Books:
Regional Guidelines on Livestock Identification and Traceability (LITS)
in the IGAD region. Funded by the European Union
Book Chapters;
Beef Breeding in South Africa. Page 37-43. Published by the
Agricultural Research Council.
Professional Affiliations:
●
Member of
the South African Society of Animal Science (SASAS)
●
Member of
the South African Council for Natural Scientific Professions (SACNASP)
Industry Service:
●
Administrator of the World Brahman Association Technical Committee
●
Technical
board of the Simmental, Simbrah, Droughtmaster, Santa Gerturdis,
Brangus, Limousin, Braford, Wagyu and Brahman Societies in Southern
Africa.
●
Administrator of the Livestock Registering Federation (LRF)
●
Board
Member of the Red Meat Producers Association (RPO) of South Africa
Awards:
●
LRF
Services to industry
●
Meat and
Livestock Australia (MLA) Scholarship
●
Anglo
American Scholarship award for MSc Study at Edinburgh University
Philanthropy:
Conceptualised and manage a sports and educational development
program for children from poor urban households.
●
www.youtube.com/watch?v=fpNC9VgodYk&t=4s
●
www.youtube.com/watch?v=Ur3WBhmtItI
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